We offer a huge selection of fancy 10k gold chains & necklaces which is only available on our website such as franco and cuban chains. One person may ask.. why 10K gold? Well, firstly 10K gold feels as soft and looks exactly like 14k gold in most cases. 2nd best reason to get a 10k chain is the low cost of owning it and 10k gold also increases in value like every other piece of real gold jewelery.